Who owns Pinnacle?
As of : Pinnacle is run by PinBet (Sverige) Limited, Malta. It holds a licence from Spelinspektionen (Sweden) for betting, valid until February 2028. The company is private. Press reports this link; we have not confirmed it in a register yet.
| Ultimate owner | Pinnacle (private) |
|---|---|
| Operating company | PinBet (Sverige) Limited, Malta |
| Licences | Sweden — Spelinspektionen |
| Products | Sports betting |
| Website | pinnacle.se |
| Also runs as | pinnacle.ca, pinnacle.com |
| Companies of the other sites | Pinny (Ontario) Limited (pinnacle.ca) · Canada Ontario — iGaming Ontario Balder Media Ltd (pinnacle.com) · Anjouan Gaming ALSI-202412052-FI2 |
| Sister casinos | 0 |
| Fines and actions | Pinnacle’s own company: 2 · whole Pinnacle group: 2 |
| Owner proof | reported |
| Last checked | 14 Oct 2026 |
In numbers
- 2 fines and regulator actions against the owner since 2022, about €176,000 in total (converted to euros).
Licences
| Regulator | Type | Valid | Check it |
|---|---|---|---|
| Sweden — Spelinspektionen | Kommersiellt online (betting) | 2025-02-26 – 2028-02-25 | register |
What these licences mean for you
- What a Spelinspektionen licence means · self-exclusion: Spelpaus
About Pinnacle
Low-margin sportsbook long based in Curacao. It entered regulated Ontario via Pinny (Ontario) Limited.
Headquarters: Curaçao · Founded: 1998 · Ownership: private
How we know, and what we could not confirm
How we know: Listed under PinBet (Sverige) Limited in the Spelinspektionen licence register (URL pinnacle.se).
- The owner link comes from press reports; we have not confirmed it in a register or in the brand’s own terms.
- We have no company registration number for PinBet (Sverige) Limited.
Pinnacle sister sites, fines and sources →
Fines and regulator actions
All 2 concern Pinnacle’s own company.
Fines from the 40 regulators, prosecutors and courts we track, online gambling only; fines against land-based casinos are out of scope. How we count fines.
| Date | Company | Regulator / court | Amount | Reason |
|---|---|---|---|---|
| 2025-12-15 | PinBet (Sverige) Limited | Spelinspektionen (Sweden) | — | Remark over consumer information duties. source |
| 2022-11-17 | PinBet (Sverige) Limited | Spelinspektionen (Sweden) | SEK 2,000,000 | Warning and fine for anti-money-laundering failures. source |
Ratings elsewhere
- Trustpilot: read the reviews there
Ratings from other websites, with their source. We do not copy their reviews, and they do not change our facts.
Questions and answers
Who owns Pinnacle?
PinBet (Sverige) Limited runs it. Press reports this link; we have not confirmed it in a register yet.
Is Pinnacle licensed?
Yes. Its operator PinBet (Sverige) Limited holds a licence from Spelinspektionen (Sweden) for betting.
Has the owner of Pinnacle been fined?
2 records on file. The latest: Spelinspektionen (Sweden), 2025-12-15.
Is Pinnacle legit?
Pinnacle is run by PinBet (Sverige) Limited, which holds a licence from Spelinspektionen (Sweden) for betting. Check the licence in the Spelinspektionen licence register. The company is private. Fines and regulator actions against Pinnacle’s own company: 2. Sister sites with the same owner: 0. Guide: How to check a casino. We do not rate sites. A licence from your country’s regulator is the main protection.
Sources
- https://www.spelinspektionen.se/licens-o-tillstand/licensregister/
- https://www.spelinspektionen.se/api/export/LicenseRegistryExcel
Last checked 14 Oct 2026. How we check facts. Gambling can be addictive. Help: BeGambleAware, GamStop, Gamblers Anonymous.