Who owns Virgin Games?
As of : Virgin Games is part of Bally's Intralot S.A., the Athens-listed former Intralot. Bally's Corporation owns about 58% of that company, and Standard General is Bally's majority owner. The Virgin name is licensed, not owned. The UK casino and bingo site runs as a white label under Gamesys Operations Limited, UK Gambling Commission account 38905.
| Ultimate owner | Standard General L.P. (private investment firm) |
|---|---|
| Owner chain | Bally's Intralot S.A. → Bally's Corporation → Standard General L.P. |
| Operating company | Gamesys Operations Limited, Gibraltar |
| Licences | UKGC account 38905 |
| Products | Casino, Bingo |
| Website | virgingames.com |
| Sister casinos | 10 |
| Fines and actions | Virgin Games’s own company: 1 · whole Bally's Corporation group: 3 |
| Owner proof | verified |
| Last checked | 14 Oct 2026 |
In numbers
- Gamesys Operations Limited also runs 5 other gambling brands under the same company and licence.
- Bally's Corporation owns 11 casino and betting brands (17 websites) in our data.
- 3 fines and regulator actions against the owner since 2024, about €7.0 million in total (converted to euros).
- Bally's Corporation has owned Virgin Games since 2025.
Who is behind it
Virgin Games is not run by the Virgin Group. The brand is used under a licence deal. The site came from Gamesys, which Bally's bought in 2021. In October 2025 Bally's put this international online business into Intralot, and the Greek company took the Bally's Intralot name in January 2026.
Our data also lists a separate Virgin Casino site in New Jersey, held by Bally's in the US.
Licence and what it means for you
Gamesys Operations Limited, a Gibraltar company, holds the UK licence under account 38905. Virgin Games is a white label on that licence, so Gamesys Operations, not Virgin, is the company the UK Gambling Commission holds to account. The licence covers both the bingo and the casino games, and it protects players in Great Britain only.
Licence records
What each licence means, and self-exclusion
- What a UKGC licence means · self-exclusion: GamStop
Sister sites
Jackpotjoy is Virgin Games' closest sibling: both mix bingo and casino, and both use Gamesys Operations Limited's licence. Double Bubble Bingo is another bingo brand in the group, and Monopoly Casino is the other licensed-name white label. Our data shows 10 sister brands. One self-exclusion may not cover all of them.
10 sister casinos
Same owner often means the same terms, the same support team and the same payout rules. A self-exclusion at one brand may not cover its sister sites.
Bally Casinoballycasino.comBally Betballybet.com
Monopoly Casinomonopolycasino.com
- Virgin Casino (NJ)virgincasino.com rebranded
- Bally's Dover Online Casinoballysdover.betrivers.com
Jackpotjoyjackpotjoy.com- Rainbow Riches Casinorainbowrichescasino.com
Double Bubble Bingodoublebubblebingo.com
Bally Casino / Bally Betballycasino.co.ukBotemaniabotemania.es
Fines and regulator actions
The UK Gambling Commission's £6 million fine of January 2024 hit Gamesys Operations Limited, the licence holder behind Virgin Games. It covered failures from November 2021 to July 2022, among them weak automated checks on affordability and harm. Gamesys was a Bally's company then. Our data shows no fine under the Virgin Games name. Group-wide, the count is 3.
All 3 fines and regulator actions, with sources
1 of these 3 concerns Virgin Games’s own company; the others concern other companies of the Bally's Corporation group. The company column names who was fined.
Fines from the 40 regulators, prosecutors and courts we track, online gambling only; fines against land-based casinos are out of scope. How we count fines.
| Date | Company | Regulator / court | Amount | Reason |
|---|---|---|---|---|
| 2026-06-30 | Bally's Interactive | USA New Jersey — DGE | USD 7,050 | DGE Director's ruling (summary for jun16-30 2026): civil penalty of $7,050 against Bally's Interactive for violation of self-exclusion rules source |
| 2026-03-08 | Bally's Interactive, LLC d/b/a BallyBet | USA Massachusetts — Gaming Commission | USD 7,500 | Civil administrative penalty for Sports Wagering Catalog noncompliance. Listed on the Commission's noncompliance enforcement page (https://massgaming.com/regulations/noncompliance-enforcement-actions/). source |
| 2024-01-10 | Gamesys Operations Limited | UK Gambling Commission | GBP 6,000,000 | Social-responsibility and anti-money-laundering failures (Nov 2021-Jul 2022), including weak automated affordability and harm checks. Imposed while Gamesys belonged to Bally's Corporation, before it moved into Bally's Intralot. source |
About Standard General L.P.
New York investment firm. It owned The Queen Casino & Entertainment and, on 7 February 2025, completed its take-private style merger with Bally's Corporation, combining Queen into Bally's and becoming Bally's majority shareholder.
Headquarters: US · Founded: 2007 · Ownership: private investment firm
How we know, and what we could not confirm
How we know: Ex-Gamesys; Bally's bought Gamesys in 2021, then sold its international interactive arm to Intralot (Oct 2025). Virgin brand used under licence; white label on Gamesys Operations' UK account.
- We have no company registration number for Gamesys Operations Limited.
Standard General L.P. sister sites, fines and sources →
Ratings elsewhere
- Trustpilot: read the reviews there
Ratings from other websites, with their source. We do not copy their reviews, and they do not change our facts.
Often compared
- Are Monopoly Casino (UK, monopolycasino.com) and Virgin Games owned by the same company? Yes, both are owned by Bally's Corporation.
- Are Bally Bet and Virgin Games owned by the same company? Yes, both are owned by Bally's Corporation.
- Are Bally Casino and Virgin Games owned by the same company? Yes, both are owned by Bally's Corporation.
Questions and answers
Who is the owner of Virgin Games?
Bally's Intralot S.A. Its main shareholder is Bally's Corporation, and Standard General controls Bally's.
Is Virgin Games owned by the Virgin Group?
No. Bally's Intralot uses the Virgin name under a licence deal.
Is Virgin Games licensed?
Yes. Gamesys Operations Limited holds UK account 38905, and Virgin Games is a white label on it.
Has Virgin Games been fined?
Its licence holder, Gamesys Operations Limited, paid £6 million in 2024.
Is Virgin Games legit?
Virgin Games is run by Gamesys Operations Limited, which holds a licence from UKGC (account 38905). Check the licence in the UKGC licence register. Its owner is Standard General L.P., a private company. Fines and regulator actions against Virgin Games’s own company: 1; against the whole Bally's Corporation group: 3. Sister sites with the same owner: 10. Guide: How to check a casino. We do not rate sites. A licence from your country’s regulator is the main protection.
What are Virgin Games’s sister sites?
Virgin Games has 10 sister casinos with the same owner, Standard General L.P.: Bally Casino, Bally Bet, Monopoly Casino, Virgin Casino (NJ), Bally's Dover Online Casino and 5 more. Full list: all Standard General L.P. sister sites.
Sources
- https://ballysintralot.com/b2c-operations/our-brands
- https://www.gamblingcommission.gov.uk/public-register/business/detail/domain-names/38905
- https://www.businesswire.com/news/home/20251009086196/en
- https://www.gamblingcommission.gov.uk/downloads/business-licence-register-businesses.csv
- https://www.gibraltar.gov.gi/uploads/Gambling/Approved
Last checked 14 Oct 2026. Review text checked against our data on 19 Oct 2026. How we check facts. Gambling can be addictive. Help: BeGambleAware, GamStop, Gamblers Anonymous.
