Betsson AB sister sites: all 18 casinos & betting sites
As of : Betsson AB (listed, Nasdaq Stockholm: BETS B; Sweden) owns 18 casino and betting brands (37 websites) in our data. The best known are Betsson, Betsafe and NordicBet. Its sites are licensed by Spelinspektionen, MGA, UKGC, GGL and 7 other regulators. 6 fines and regulator actions on record.
Swedish-listed multi-brand operator running Betsson, Betsafe, NordicBet and around 20 other brands on its own Techsson platform. It bought Gaming Innovation Group's consumer brands (Rizk, Guts, Kaboo, Thrills) in 2020. Strong presence in the Nordics, Baltics, Italy and Latin America.
| Ownership | listed (Nasdaq Stockholm: BETS B) |
|---|---|
| Headquarters | Sweden (operations largely in Malta) |
| Casino and betting brands | 18 casino and betting brands · 37 websites in total |
| Operating companies | 24 |
| Fines and regulator actions | 6 |
| Last checked | 25 Oct 2026 |
Betsson AB in short
Betsson AB, listed on Nasdaq Stockholm (BETS B), owns 18 casino and betting brands with 37 websites in our data, including Betsson, Betsafe, NordicBet, Rizk and Jalla Casino. No other company owns Betsson. Its brands hold licences in Sweden, Malta, Italy, Germany, the Baltic states, Latin America and other markets, mostly through companies based in Malta.
Who controls Betsson
Betsson AB is the top company of its group, with no parent company in our data. Its B shares trade on Nasdaq Stockholm. The company has its head office in Sweden, but most of its operations are in Malta. The group dates back to 1963.
Betsson runs its brands on its own Techsson platform. In 2020 it bought the consumer brands of Gaming Innovation Group, including Rizk, Guts, Kaboo and Thrills.
Main brands and how the sister sites relate
All 18 brands are Betsson's own; we list no white-label sites run for partners. Each market has its own licensed company. Betsson Nordic Ltd, BS Nordic Ltd (Betsafe) and NGG Nordic Ltd (NordicBet) hold Swedish licences, Azzurri Limited holds Italian licences and Triogames OÜ holds Estonian licences. In Latin America the group runs Betsson Argentina and Inkabet in Peru through local companies.
Licences and what self-exclusion covers
Spelpaus covers the 4 Betsson brands with a Swedish licence. GamStop, OASIS and RUA each cover the Betsson brands licensed in Great Britain, Germany and Italy. Brands such as CasinoEuro, Betfirst and Kroon Casino hold none of these licences, so a Swedish exclusion does not reach them. See the self-exclusion list on this page and our guide on how self-exclusion works across sister sites.
Fines on record
Our data lists 6 fines and regulator actions for Betsson companies. Sweden's Spelinspektionen fined Betsson Nordic Ltd SEK 20 million in June 2020 for an unregistered gaming agent and an unlawful bonus, and SEK 6.5 million in June 2025 for customer due-diligence failures; a court upheld that decision. Spain's DGOJ fined Premiere Megaplex, PLC EUR 75,000 in February 2025 for using technical systems that were not approved. In 2022 Norway's regulator said it was considering a daily coercive fine for marketing to Norwegians without a licence.
Group structure
How Betsson AB is built in our data: sub-groups, the licensed companies and their brands. Every brand is in the table below.
- Betsson AB
- Zecure Gaming Limited UKGC
- Auto Nordic Ltd Malta · Spelinspektionen
- Azzurri Limited Malta · ADM
- Betsson Nordic Ltd Spelinspektionen
- BS Nordic Ltd Malta · Spelinspektionen
- Bukmacherska Sp. z o.o. Poland · Ministry of Finance
- Casino de Victoria S.A. - Betsson Malta Holding Limited (UT) Argentina · Argentina IPLyC (Buenos Aires Province)
- GIPS Limited Malta · MGA
- LUCKY TORITO S.A.C. Peru · Peru MINCETUR
- NetPlay Malta Limited Malta · MGA
- NGG Nordic Ltd Malta · Spelinspektionen
- RaceBets International Gaming Limited Malta · GGL
- Sagevas SA Belgium · Gaming Commission
- SIA "Latsson Licensing" Latvia · IAUI
- SIMULCASTING BRASIL SOM E IMAGEM S.A. BR · Brazil SPA (Ministry of Finance)
- Betsson Brasil · closed
- Company not identified
Ownership history
Who has owned Betsson AB over time, oldest first. Each period links its source.
- 1963–March 1996 private founders (private)Started in 1963 as AB Restaurang Rouletter, running restaurant roulette in Sweden. source
- March 1996–today listed public shareholders (Nasdaq Stockholm: BETS B)B shares listed on the SBI list in March 1996, moved to the Stockholm main list in June 2000. source
Earlier names: Cherryforetagen AB (Cherry) (1996–July 2006, source)
History checked 26 October 2026.
What changed
Dated changes in our data for Betsson AB, its sub-groups and their companies, newest first.
- MGA licence MGA/CRP/1117/2025 of NetPlay Malta Limited, owned by Betsson AB starts.Sites: CasinoEuro
- MGA licence MGA/B2C/1069/2024 of GIPS Limited, owned by Betsson AB starts.Sites: Thrills
- MGA licence MGA/CRP/108/2004 of RaceBets International Gaming Limited, owned by Betsson AB starts.Sites: Racebets
All Betsson AB sister sites
One row per brand: a brand with several country websites is one row. Own brands first (most websites first), then white-label sites run for partner brands, then closed brands.
Zecure Gaming Limited seat: Malta, not confirmed on the register · 3 brands
Licences: UKGC account 56427
| Brand | Website | Product | Markets | Licences | Relation | Status | Same owner? |
|---|---|---|---|---|---|---|---|
| rizk.com +1 more | Casino, Sports betting | Nordics, Germany, Global, Serbia | UKGC | own brand | active | Same owner as Betsson | |
 Guts |
guts.com | Casino, Sports betting | Nordics, Global | UKGC | own brand | unknown | — |
| kaboo.com | Casino | Nordics, Global | UKGC | own brand | unknown | — |
Brands of other group companies · 15 brands
| Brand | Website | Product | Markets | Licensed company | Licences | Relation | Status | Same owner? |
|---|---|---|---|---|---|---|---|---|
| Betsson | betsson.com +11 more | Sports betting, Casino, Poker | Nordics, Baltics, Latin America, Europe +13 | Betsson Nordic Ltd (seat: Malta, not confirmed on the register) | Spelinspektionen | own brand | active | Same owner as Betsafe |
| Betsafe | betsafe.com +4 more | Sports betting, Casino, Poker | Baltics, Sweden, Ontario, Peru +5 | BS Nordic Ltd (Malta) | Spelinspektionen | own brand | active | Same owner as Betsson |
| Jalla Casino | jallacasino.se +1 more | Casino | Sweden, Estonia | Auto Nordic Ltd (Malta) | Spelinspektionen | own brand | active | — |
| NordicBet | nordicbet.com +1 more | Sports betting, Casino | Nordics, Sweden, Estonia, Finland +2 | NGG Nordic Ltd (Malta) | Spelinspektionen | own brand | active | Same owner as Betsson |
| Racebets | racebets.com +1 more | Sports betting | Germany, Europe | RaceBets International Gaming Limited (Malta) | GGL · MGA (MGA/CRP/108/2004) · Revenue (National Excise Licence Office) 1010277 | own brand | active | Same owner as Betsson |
| Betfirst | betfirst.be | Sports betting, Casino | Belgium | Sagevas SA (Belgium) | Gaming Commission F1+ dossier 116764 | own brand | active | — |
| Betsson Argentina | betsson.bet.ar | Sports betting, Casino | Argentina | Casino de Victoria S.A. - Betsson Malta Holding Limited (UT) (Argentina) | Argentina IPLyC (Buenos Aires Province) | own brand | active | — |
| CasinoEuro | casinoeuro.com | Casino, Sports betting | Europe, Finland | NetPlay Malta Limited (Malta) | MGA (MGA/CRP/1117/2025) | own brand | active | — |
 Fuksiarz |
fuksiarz.pl | Sports betting | Poland | Bukmacherska Sp. z o.o. (Poland) | Ministry of Finance | own brand | active | — |
| inkabet.pe | Sports betting, Casino | Peru | LUCKY TORITO S.A.C. (Peru) | Peru MINCETUR | own brand | active | — | |
| Kroon Casino | krooncasino.com | Casino | Europe | Not identified | — | own brand | active | — |
| StarCasino | starcasino.it | Casino, Sports betting | Italy | Azzurri Limited (Malta) | ADM 16026 · ADM 16027 | own brand | active | — |
 Thrills |
thrills.com | Casino | Nordics, Global | GIPS Limited (Malta) | MGA (MGA/B2C/1069/2024) | own brand | active | — |
| Triobet | triobet.lv | Sports betting, Casino | Latvia | SIA "Latsson Licensing" (Latvia) | IAUI E-1; TI-07 | own brand | active | — |
| Betsson Brasil | betsson.bet.br | Sports betting, Casino | Brazil | SIMULCASTING BRASIL SOM E IMAGEM S.A. (BR) | Brazil SPA (Ministry of Finance) Portaria SPA/MF nº 371/2025 | own brand | closed | — |
Self-exclusion across Betsson AB sister sites
- Spelpaus covers 4 Betsson AB brands licensed in Sweden (Spelinspektionen licence).
- GamStop covers 1 Betsson AB brand licensed in Great Britain (UKGC licence).
- OASIS covers 1 Betsson AB brand licensed in Germany (GGL licence).
- RUA covers 1 Betsson AB brand licensed in Italy (ADM licence).
- 8 active brands hold none of these licences: an exclusion at one site may not cover them.
A national scheme covers every site licensed in that country, whoever owns it. Closing your account at one site is not a self-exclusion from its sister sites.
Does self-exclusion cover sister sites? The national schemes, country by country →
Other companies in the group
| Company | Where | Licences |
|---|---|---|
| Spin Nordic Ltd | Malta | Sweden — Spelinspektionen Sweden — Spelinspektionen |
| Nordic Spil Limited | Malta | Denmark — Spillemyndigheden |
| Triogames OÜ | Estonia | Estonia — EMTA HKT000011 Estonia — EMTA HKT000012 Estonia — EMTA HKL000060 Estonia — EMTA HKL000491 |
| Lošimų strateginė grupė, UAB | Lithuania | Lithuania — LPT 0135 Lithuania — LPT remote gaming permit 2016-DI-32 |
| TOP SLOTS D.O.O. Beograd | Serbia | Serbia — Games of Chance Administration online approval (no. not shown on register) |
| BETSSON FRANCE SA | France | France — ANJ |
| Première Megaplex, PLC | Malta | Spain — DGOJ (DGOJ general and singular licences (register lists licence types, no numbers)) |
| Betmed Limited | Malta | Greece — HGC (HGC-000001-LH) Greece — HGC (HGC-000002-LH) |
| Colbet S.A.S. | Colombia | Colombia Coljuegos Contrato 1895 |
| SFTG Limited | Peru | Peru MINCETUR 11002586010000 (RD 3219 - 2024) Peru MINCETUR 11002586020000 (RD 3387 - 2024) Peru MINCETUR 21002586010000 (RD 3220 - 2024) Peru MINCETUR 21002586020000 (RD 3386 - 2024) |
Fines and regulator actions
Fines from the 40 regulators, prosecutors and courts we track, online gambling only; fines against land-based casinos are out of scope. How we count fines.
| Date | Regulator / court | Amount | Reason |
|---|---|---|---|
| 2025-11-26 | Spelinspektionen (Sweden) | — | Remark and order over consumer information duties (Betsafe). source |
| 2025-06-02 | Spelinspektionen (Sweden) | SEK 6,500,000 | Customer due-diligence (AML) failures; warning. Upheld by court. source |
| 2025-02-04 | Spain — DGOJ | EUR 75,000 | Used technical systems that were not approved, e.g. moving gambling data to a new data centre without approval. Nominal fine €125.000; reduced to €75.000 after the firm admitted liability and paid early. Case ES/2025/006; DGOJ lists it under 2025. source |
| 2022-08-02 | Lithuania — LPT | EUR 25,000 | Advertising breach: promotional newsletter sent to about 10,400 customers (date is the report date). source |
| 2022-04-06 | Norway — Lotteritilsynet | — | Notice that a daily coercive fine was being considered for marketing gambling to Norwegians without a licence. source |
| 2020-06-08 | Spelinspektionen (Sweden) | SEK 20,000,000 | Warning and fine for an unregistered gaming agent and an unlawful bonus. source |
Are they the same company?
- Are Betsafe and Betsson owned by the same company? Yes, both are owned by Betsson AB.
- Are Betsson and NordicBet owned by the same company? Yes, both are owned by Betsson AB.
- Are Betsson and Racebets owned by the same company? Yes, both are owned by Betsson AB.
- Are Betsson and Rizk owned by the same company? Yes, both are owned by Betsson AB.
- Are Betsafe and NordicBet owned by the same company? Yes, both are owned by Betsson AB.
- Are Betsafe and Racebets owned by the same company? Yes, both are owned by Betsson AB.
- Are Betsafe and Rizk owned by the same company? Yes, both are owned by Betsson AB.
- Are NordicBet and Racebets owned by the same company? Yes, both are owned by Betsson AB.
- Are NordicBet and Rizk owned by the same company? Yes, both are owned by Betsson AB.
- Are Racebets and Rizk owned by the same company? Yes, both are owned by Betsson AB.
Questions and answers
Who owns Betsson AB?
No company owns it: Betsson AB is a listed company (Nasdaq Stockholm: BETS B) with no parent company in our data.
Are Betsson and Betsafe sister sites?
Yes. Both belong to Betsson AB. In Sweden they run under different licensed companies: Betsson Nordic Ltd and BS Nordic Ltd.
Is Rizk a Betsson brand?
Yes. Betsson bought Rizk from Gaming Innovation Group in 2020. Zecure Gaming Limited is its licensed company in our data.
What are the sister sites of Betsson AB?
The sister sites of Betsson AB are the 18 casino and betting brands it owns: Betsson, Betsafe, NordicBet, Jalla Casino, Racebets, Rizk, Betfirst, Betsson Argentina and 10 more. The full list is on this page.
How many casinos does Betsson AB own?
Betsson AB owns 18 casino and betting brands (37 websites) in our data. 3 of these are no longer active. A brand with several country websites counts once.
Is Betsafe the same company as Betsson?
Yes, both are owned by Betsson AB. See the full comparison.
Does self-exclusion at one Betsson AB site cover the others?
Only through a national scheme. Spelpaus covers 4 Betsson AB brands licensed in Sweden (Spelinspektionen licence). GamStop covers 1 Betsson AB brand licensed in Great Britain (UKGC licence). OASIS covers 1 Betsson AB brand licensed in Germany (GGL licence). RUA covers 1 Betsson AB brand licensed in Italy (ADM licence). 8 active brands hold none of these licences: an exclusion at one site may not cover them.
Has Betsson AB been fined?
Yes. 6 fines and regulator actions on record. The largest: SEK 20,000,000 from Spelinspektionen (Sweden) (2020-06-08).
Sources
- https://www.betssonab.com/en/our-brands
- https://www.betssongroup.com/
- https://betssongroup.com/about-us/products-and-brands/
- https://www.betssonab.com/press/betsson-acquires-gaming-innovation-groups-b2c-business-1773783
- https://www.betssonab.com/
- https://www.spelinspektionen.se/licens-o-tillstand/licensregister/
