Who owns 32Red?

As of 21 Oct 2026: 32Red is a casino brand of Kindred Group. FDJ United, the French lottery group, took over Kindred in October 2024. Its UK site is licensed to Platinum Gaming Limited under UK Gambling Commission account 45322, as the old 32Red Limited entry is inactive. Kindred is also taking 32Red into new countries from Romania.

Ultimate owner	FDJ United (listed (Euronext Paris: FDJU); the French State held about 72% before the November 2019 IPO and keeps about 21%)
Owner chain	Kindred Group plc → FDJ United
Operating company	Platinum Gaming Limited · seat not confirmed on the register
Licences	UKGC account 45322 Ireland — GRAI (GRAI-0890-RB-26-0001)
Products	Casino
Website	32red.com
Sister casinos	16
Fines and actions	32Red’s own company: 2 · whole FDJ United group: 14
Owner proof	verified
Last checked	21 Oct 2026

In numbers

Platinum Gaming Limited also runs 2 other gambling brands under the same company and licence.
FDJ United owns 17 casino and betting brands (38 websites) in our data.
14 fines and regulator actions against the owner since 2019, about €37 million in total (converted to euros).
Licensed in 2 countries: GB, IE.

Finnish gambling licence

FDJ United (Unibet) has applied for a Finnish gambling licence (May 2026). In our data the company belongs to the owner group Kindred Group plc. The source does not name the brand 32Red. Licensed gambling can start on 1 July 2027 at the earliest. (source: Yle Urheilu)

Finland licence tracker: who applied and who owns them → · What changes for players on 1 July 2027 →

Who is behind it

32Red is a UK casino brand inside Kindred Group, a Malta-based group that began as Unibet in 1997. Kindred has been a subsidiary of FDJ United since October 2024, when it was also delisted from Nasdaq Stockholm. Kindred is now taking 32Red into other countries, starting from Romania.

Licence and what it means for you

The UK site now runs under Platinum Gaming Limited, UK Gambling Commission account 45322. The older 32Red Limited licence entry is inactive, so checks and complaints for British players go through Platinum Gaming. UK rules on identity checks, safer-gambling tools and complaints apply. The UK licence does not cover 32Red's players in Romania. We could not confirm where Platinum Gaming Limited is based.

Licence records

Regulator	Type	Valid	Check it
UKGC account 45322	—	active	register
Ireland — GRAI GRAI-0890-RB-26-0001	B2C Remote Betting	2026-09-11 – 2029-09-10	register

What each licence means, and self-exclusion

What a UKGC licence means · self-exclusion: GamStop

Sister sites

32Red shares Platinum Gaming Limited's UK licence with Unibet and Bingo.com. 32Rosu is a further casino brand in Kindred, and the Nordic casino sites Storspelare, Kolikkopelit and Casinohuone sit in the same group. In total our data lists 16 sister brands. An account block at 32Red may not cover them, but GamStop covers all UK-licensed sites.

16 sister casinos

Same owner often means the same terms, the same support team and the same payout rules. A self-exclusion at one brand may not cover its sister sites.

Does self-exclusion at 32Red cover its sister sites? · How national self-exclusion schemes work

Fines and regulator actions

32Red has two UK cases in our data. In March 2023 the UK Gambling Commission fined 32Red Limited £4,195,655 and issued an official warning for social-responsibility and anti-money-laundering failings. In October 2025 it fined Platinum Gaming Limited, the brand's current UK licensee, £10 million for repeat failures of the same kind. Across Kindred and FDJ United our data holds 14 actions. One concerned casino bonuses: in March 2020 Sweden's Spelinspektionen fined Spooniker Ltd SEK 100 million for unlawful bonuses and prize draws, later cut on appeal.

All 14 fines and regulator actions, with sources

2 of these 14 concern 32Red’s own company; the others concern other companies of the FDJ United group. The company column names who was fined.

Fines from the 40 regulators, prosecutors and courts we track, online gambling only; fines against land-based casinos are out of scope. How we count fines.

Date	Company	Regulator / court	Amount	Reason
2025-12-02	Optdeck Service Ltd (Unibet NL)	Kansspelautoriteit (Netherlands)	EUR 4,000,000	Duty-of-care failures Jul 2022 to Jul 2024: late income checks after big losses, weak pop-up interventions (date = press report). source
2025-10-22	Platinum Gaming Limited (unibet.co.uk, uk.bingo.com)	UK Gambling Commission	GBP 10,000,000	Repeat AML and social responsibility failures (second action after 2023), with a required independent audit. source
2025-09-02	Optdeck Service Ltd (Unibet)	Kansspelautoriteit (Netherlands)	EUR 450,000	Penalty order (EUR 75,000 per week, max EUR 450,000; amount is the maximum, not a paid fine) for offering banned bet types such as corners and yellow cards, Oct 2022 to May 2025. source
2025-05-05	Spooniker Ltd	Spelinspektionen (Sweden)	SEK 10,000,000	Warning and SEK 10m sanction fee for anti-money-laundering failures: weak customer due diligence on five high-depositing customers (May 2023 to April 2024), found in a follow-up to the November 2022 AML decision. Decision dated 5 May 2025 (case 24Si1186). Förvaltningsrätten i Linköping rejected Spooniker's appeal on 2 July 2026 (case 4340-25). source
2025-05	BetChoice Corporation Pty Ltd (Unibet)	ACMA (Australia)	AUD 1,014,120	First ACMA financial penalty under the BetStop self-exclusion rules: failed to close 954 accounts of registered customers. source
2024-12-18	Optdeck Service Ltd (Unibet NL)	Kansspelautoriteit (Netherlands)	EUR 400,000	Let players registered in the CRUKS self-exclusion register gamble. source
2023-03-23	32Red Limited	UK Gambling Commission	GBP 4,195,655	Social-responsibility and AML failings; official warning. source
2023-03-23	Platinum Gaming Limited (Unibet UK)	UK Gambling Commission	GBP 2,937,599	Self-excluded players able to gamble; social-responsibility and AML failings. source
2023-03-22	Downs Racing, L.P. and Unibet Interactive, Inc.	USA Pennsylvania — PGCB	USD 7,500	Consent agreement (joint): did not act on a player's 90-day cool-off request; the player kept gambling online for 21 more days. source
2022-11-17	Spooniker Ltd	Spelinspektionen (Sweden)	SEK 10,900,000	Warning and fine (Kindred's former Swedish licensee) for anti-money-laundering failures. source
2022-09-14	Trannel International Ltd	Norway — Lotteritilsynet	NOK 1,198,250	Daily coercive fine imposed for continuing to offer Unibet, Maria Casino, Storspiller and Bingo.com to Norwegians without a licence; later paused, and Kindred withdrew from Norway in 2023. source
2022-08-25	Unibet ON Inc.	AGCO (Ontario)	CAD 48,000	Order of monetary penalty for public ads promoting 'generous welcome offers' in May 2022. source
2020-03	Spooniker Ltd	Spelinspektionen (Sweden)	SEK 100,000,000	Unlawful bonuses and prize draws in 2019; fine cut to SEK 50m (2021) and then SEK 30m on appeal. source
2019-08-19	Trannel International Ltd (unibet.eu)	Kansspelautoriteit (Netherlands)	EUR 470,000	Offered online gambling to Dutch players before the market was licensed (date = press report). source

About FDJ United

France's national lottery operator, which took over Kindred Group (Unibet, 32Red) in October 2024 for about €2.5bn and now trades as FDJ United. The online betting and gaming arm is being consolidated, with Parions Sport online merging onto the Unibet platform in 2026.

Headquarters: France · Founded: 1976 · Ownership: listed (Euronext Paris: FDJU); the French State held about 72% before the November 2019 IPO and keeps about 21%

How we know, and what we could not confirm

How we know: UK domain now under Platinum Gaming Ltd (old 32Red Ltd entry inactive). Being expanded internationally from Romania.

We have no company registration number for Platinum Gaming Limited.

FDJ United sister sites, fines and sources →

Ratings elsewhere

Trustpilot: read the reviews there

Ratings from other websites, with their source. We do not copy their reviews, and they do not change our facts.